Dr. Dre promotes new album through 'Mafia Wars'

NEW YORK (Billboard) - IN YET another sign that social games are emerging as a promotional platform of potential significance, Dr Dre has partnered with game developer Zynga to develop a variety of branded experiences within the popular game Mafia Wars. The partnership includes streaming the music video for Kush, the first single from Dre's long-anticipated new album Detox, due out in early 2011.