Peter and Josette introduce the work of GAFFTA, which promotes multidisciplinary creative exchange. From developing artwork based on data visualization to fighting crime, GAFFTA has brought together a community surrounding art and technology. Peter Hirshberg and Josette Melchor co-founded Gray Area Foundation for the Arts (GAFFTA), a San Francisco-based nonprofit dedicated to building social consciousness through digital culture. Peter Hirshberg is a veteran Silicon Valley executive and TED speaker. Josette Melchor is GAFFTAs Executive Director. AboutTEDx, x=independently organize event In the spirit of ideas worth spreading, TEDx is a program of local, self- organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x=independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)