Report: Zynga's $5.51B Valuation Higher Than Retail-Centric EA

The market value for venture-backed Farmville and Mafia Wars developer Zynga has surpassed that of Electronic Arts, signifying a continuing consumer shift from packaged video games to online social games, a new report said Tuesday. Bloomberg BusinessWeek cited SharesPost, an exchange for shares of privately-held companies like Zynga, which states that the San Francisco-headquartered company has ...